Non-fiction in Marketing
3 wonderful books about Marketing.
What the Dog Saw
And Other Adventures
'Gladwell makes the world seem fresh and exciting again' - Evening Standard
The Tipping Point
How Little Things Can Make a Big Difference
The fascinating social dynamics that cause rapid change.
Digital Darwinism
Surviving the New Age of Business Disruption
Learn to face the chaos in the new era of disruption with this exhilarating and at times provocative account of digital transformation
